Julia Schrenkler I’m thinking about how we’re...

About Our Group and Challenge

American Public Media, Minnesota Public Radio, and Southern California Public Radio are embarking upon a strategic visioning process. One of five groups, we are charged with thinking about what online engagement means and how it might take shape in the coming three to five years.

Our team's working assumption: "Interactive engagement is a two-way (one-to-one and many-to-many). The key trademarks of this type of interaction are collaborative, informing, and entertaining engagement that occurs via a digital IP-based platform."

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30/07/2008

Julia Schrenkler

I’m thinking about how we’re wrestling over the audit / assessment / inventory. Out of curiosity I’d like to present the MPR.org page. Can we spot the online opportunities above the fold?

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APM | MPR | SCPR Engagement Team

About Our Group and Challenge

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30/07/2008